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Marketing Campaign of the Day

Big Bloom,Marketing Campaign,what-could-go-wrong
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Marketing Campaign of the Day: Ad agency McCann Worldgroup sent a life-size kid model soaring into the skies "to communicate that with Big-Bloom bubble gum kids can blow the biggest bubbles of all."

Added Bonus: Scaring the bejeezus out of people who don't realize that's not a real kid.

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