What is happening in America?
A week after McDonalds unveiled the new Hamburglar and just one day after showing him in his first video a team of "rouge creatives" want to break the old hamburglar out of some terribly insecure prison and set him back on the world's stage.
This is obviously some gross ploy by the Big McD, to make us talk about it.
"The new McDonald's Hamburglar is fakin' it and the #OGHamburglar isn't takin' it. It's time to grab the power and the burgers back."