Matt McGee of Marketingland analyzed the 52 commercials that aired during the Super Bowl last night, which revealed that 26 of them mentioned Twitter with a logo, hashtag or URL somewhere during the spot. Last year, the popular microblogging network was only mentioned eight times during the big game. Facebook was not as lucky, down from eight references in 2012 to only four this year. The biggest loser was Google+, though. Despite allegedly being the #2 social network in the world, it was practically shut out of the Super Bowl ads with zero mentions.
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