Look out, Barbie and friends. Ken and his squad have undergone quite the makeover. The new looks sported by the blonde doll and his posse were debuted on June 20th by Mattel, as an attempt to make the toys more current.
This millennial rebranding is most evident in one doll's artfully styled man bun. The 'do has sparked a host of millenial-themed memes, mainly used as an opportunity to make fun of the generational stereotypes plaguing the age group. Here are some of the better examples - best enjoyed with some kombucha and avocado toast,