We Must Dig Deeper of the Day: What's It Say on Kai's Face?

Does this guy look familiar? It's Kai the Homefree Hitchhiker and this is his new face tattoo. Shortly after the picture was uploaded to Kai's Facebook page, Lost Coast Outpost launched a contest to see who can decode the mystical symbols on the viral video star's face. The prize has yet to be determined, but blogger Hank Sims assures that it will be "an actual, physical thing."