Rick and Morty fans are no stranger to being targeted by memers - that "to be fair" copypasta is still making the rounds. This format is practically the same as the popular Expanding Brain format, subbing out characters from Spongebob from the various stages of "enlightenment." The idea behind this one is that Rick and Morty fans are uncivilized oafs, while fans of other tv shows (Dora the Explorer, Teletubbies) enjoy higher intellects.