It has never been easier to get that unique virtual store idea off the back burner and onto the internet. You don't have to wait until you have thousands of dollars saved to hire some savvy technical-talking website developer (who will outsource your project anyway) to create your shop on the web. You need a place, a space, on the internet where you can hang your virtual shingle and start promoting and selling your unique wares – whatever they may be. Whether you want to sell your cool water-col