Social Media Fail of the Day: New England Patriots Thank Racist Twitter User
Whoever handles the Patriots' social media is probably not having a very fun Friday at work - assuming they are still employed.
To celebrate their 1 millionth follower on Thursday, the Patriots asked people to retweet an image of a digital jersey to receive a customized version with their Twitter handle on the back.
The account then tweeted out a thank you to an account with an extremely racist username, complete with an accompanying jersey emblazoned with the slur.
They have since deleted the offensive tweet and apologized for the "filtering" error.
We apologize for the regrettable tweet that went out from our account. Our filtering system failed & we will be more vigilant in the future.— New England Patriots (@Patriots) November 14, 2014
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