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Twitter Thread: The Abstractions Of Yankee Candle Smells
We're not sure what the people at Yankee Candles are huffing, but, okay actually we do. It's a whole lot of Yankee Candles. There's no way a person could smoke that much Autumn Sunset and not come out the other side a little addled. As Alex McMillan breaks down, the shift of candle smells from being physical representations to more "impressionistic" aromas are an intriguing and mind-bending foray into the abstract. What do sweet nothings smell like, anyway?
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