'Sad Beige' Mommy Influencers Spark Ridicule for Obsession With Boring Aesthetics

Ally Perry • Writer and Editor

Jan 14, 2023 4:00 PM EST

With all the struggles that come with parenthood, it's only fair to let moms try and have fun with it once in a while. Most of us have a baby picture or two where it's clear that our mother was a little too excited to pick out our outfit.

However, there's a difference between someone having fun dressing up their kids and turning it into an aesthetic-obsessed lifestyle. Unfortunately, the rise of influencer parents has caused a rise in moms who will stop at nothing to make sure their children match their furniture — but they are getting criticized for it.

When @haliwriteswords called out TikTok parents who chose to put the entire life of their child in a neutral color scheme, people were quick to agree with her. It takes a lot of effort to look that bland, and it's not good for a baby's development either. While you might want your family to look a certain way, all a little kid cares about is bright colors and flashing lights.