In the gaming world, first impressions matter. When a new console hits the market, its launch can set the tone for its lifespan. A smooth, well-executed release complete with a stellar lineup of games can propel a console into gaming history. Conversely, a botched launch can leave a console scrambling to regain its footing, even if it doesn't spell out its ultimate doom.
That's not to say that a bad launch is a death sentence for a console. In fact, the PlayStation 2, the best-selling console of all time, had a notably rocky start. But it's undeniable that a smooth take-off can provide a console with the momentum it needs to reach the hearts and homes of gamers worldwide. It can help establish a solid user base, attract the support of game developers, and generate positive media buzz. So, while you may find some successful consoles in this list, it's clear that their challenging launches didn't do them any favors.
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Lauded as the first 64-bit gaming system, the Atari Jaguar sparked considerable excitement upon its announcement. However, it quickly became evident that the console suffered from a number of issues. Developers found the hardware architecture difficult to work with, leading to a lack of quality games, and the marketing strategy was lackluster at best. Despite its technical advancements, the Jaguar failed to build a substantial user base. Its lack of strong titles and technical complexities eventually led to its discontinuation in 1996, marking a low point in Atari's storied history.
Nintendo's Virtual Boy was promoted as the first console capable of displaying stereoscopic 3D graphics. Yet, its launch fell flat. The console's red monochrome display was far from the immersive experience players expected, often causing headaches and eye strain. Moreover, the launch lineup of games was underwhelming, offering little appeal to potential buyers. With these factors combined, the Virtual Boy was discontinued less than a year after its launch, making it one of Nintendo's most notable missteps.
Sega's decision to surprise-launch the Saturn months ahead of its originally announced release date shocked the industry. This sudden launch left both retailers and third-party developers unprepared, leading to a paucity of available games and retail support. The console's high price tag, coupled with its complex hardware that was difficult to develop for, also dissuaded potential buyers. These initial missteps made it challenging for the Saturn to recover, ultimately leading to its commercial failure.
Despite eventually becoming the best-selling console of all time, the PlayStation 2 experienced a problematic launch. Production issues resulted in a shortage of systems, leaving many customers frustrated and empty-handed at launch. This led to negative press and upset many dedicated fans who were eager to experience the next generation of PlayStation gaming. It was only after production ramped up that the PS2 began to meet its high demand.
The Xbox 360 enjoyed commercial success in the long run, but its launch was marred by a serious hardware failure infamously known as the "Red Ring of Death". This widespread issue led to system crashes, with a substantial number of launch units affected. Microsoft had to spend more than a billion dollars in warranty repairs and replacements over the following years, staining the console's reputation.
The Nintendo 3DS, with its glasses-free 3D technology, seemed like a surefire hit. However, a high launch price and lack of compelling games resulted in sluggish initial sales. In an unusual move, Nintendo slashed the price of the 3DS by a third within six months of its launch. While this helped stimulate sales, the launch issues left a lasting impact on the console's early reputation.
The launch of the Wii U was marked by confusion. Many consumers were unsure whether it was a new console or just an upgrade to the Wii, due to unclear marketing and similar branding. The console's operating system was also criticized for being slow, and the lack of strong launch titles didn't help. The Wii U never quite managed to shake off these early missteps, leading to its discontinuation in 2017.
The PS Vita was a technically impressive handheld console, but its launch was riddled with issues. The high cost of the system, coupled with expensive proprietary memory cards, made it a pricey investment. Moreover, the launch lineup of games was underwhelming, and there was a notable lack of AAA titles. Despite its potential, the Vita's sales performance was lackluster, and it was largely abandoned by Sony within a few years of its release.
The Ouya, a Kickstarter-funded Android console, promised to revolutionize the gaming industry by providing a platform for indie developers to shine. However, upon its release, it became clear that the console fell short of its lofty promises. It lacked a robust library of games, and users reported poor controller quality and a host of other technical issues. Despite its initial crowdfunding success, the Ouya's poor execution led to its downfall and it has since become a cautionary tale in the industry.
Google's foray into the gaming industry, Stadia, promised high-quality gaming without the need for expensive hardware. However, its launch was rocky, to say the least. A number of advertised features were missing at launch, and the library of available games was disappointingly small. Additionally, Stadia required a high-speed internet connection, a requirement that many potential users found difficult to meet. Despite Google's significant resources, Stadia's launch left a lot to be desired and less than 4 years later, it was already dead.