Ever freelance? The guys at Don't Get Screwed Over want to make sure you understand the importance of binding legal agreements before any work commences, so they dreamed up a stunt in which random New Yorkers got to feel the pain of being stiffed out of their own money (as freelancers and small business owners so often are).
Lessons learned here: Get your paperwork in order, and New Yorkers can't draw.
[thanks, natasha!]