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App of the Day: Apple TV Swipes Right on Tinder, Asks “U up?”

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Tinder, the hugely successfully dating app, will soon be a party game for the whole family.

Just in time for the holidays, Tinder comes to Apple TV, which the company is hoping will make for a new Christmas tradition: Helping your sad child with their sad dating life.

via GIPHY

In a press release, Tinder announced their excitement for making Tinder a part of family bonding time. For some reason Tinder is really invested in the idea of the family gathering around the TV and deciding who you hook up with next. In a press release, they pitch a scenario:

“No phones at the dinner table? No problem. Now you can spot Swipe Right potential from across the room. Need a second opinion before you Super Like? Good news: the cousins from Omaha just rolled in. Plus, why swipe alone when you can let Aunt Donna have a say? She’s known you since you were two; she’s watched you grow. If she says you should Swipe Right on that nice girl in the penguin costume, you Swipe Right on that nice girl in the penguin costume. Seriously man, show Aunt Donna some respect.”

They are really concerned with Aunt Donna, considering “she’s known you since you were two; she’s watched you grow.” This is very gross.

The instructions stay on brand:

  1. Go to the App Store on your Apple TV and download Tinder.
  2. Follow the instructions on screen to log in.
  3. Start swiping! With Tinder on Apple TV, you can: Click the trackpad to view more details about a profile Swipe Left, Swipe Right and Super Like by Swiping Up Shake the remote to Rewind your swipe if you're a Tinder Plus subscriber.
  4. When you're done swiping, sign out and give your friends (or sister) a chance to swipe.”

Yeah, let your sister have a turn. Enjoy Tinder with your sister, Aunt Donna, and the rest of your family because that’s not weird at all.

Anyway, Tinder is coming to Apple TV with a new remote so you can blankly swipe left or right and hope that someone writes you back. Only now, your family can help you choose who you hook up with. How did we ever get by without having Tinder to gross us out?

They have a whole host of videos of the family enjoying Tinder together — again, this is such a strange ad campaign. You can check them out here, if you want to get lost in the saga that is this family using Tinder together. 

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