Insensitive Idea of the Day: "Black Olives Matter" Restaurant Marketing

For about $20 at Albuquerque Italian restaurant, Paisano's, you can buy yourself some bad judgment.


The owner, Rick Camuglia, insists he wasn't trivializing the Black Lives Matter movement, but just trying to push his "tuna dish with black olive tapenade."






Understandably, Twitter erupted trying to explain where he went wrong:

...but he JUST DOESN'T SEEM TO GET IT.

The shirt and hat are still available for sale here if you don't get it either.