The British government released its "Get Ready for Brexit" campaign on Sunday and let's just say, the rest of the UK is not impressed. The campaign comes in the form of billboards and social media advertisements in anticipation of Britain's October 31st exit from the EU.
One billboard in particular that reads, "Get Ready for Brexit," has recently become a meme on Twitter. Many Twitter users are mocking the ad for encouraging a "shared responsibility," and fears of what could happen to the average UK citizen - including losing access to medication.
You can read some of the snarky tweets and memes about it below!