Brands & Trolls Embrace Destructive 'Don't Have A Bookmark' Memes

An ancient meme from @shitheadsteve about using ketchup as a bookmark has started a serious Twitter trend almost three years later. The meme seems to have kicked off with a goofy tweet from Chex Mix, suggesting using their snack food as a way to keep your place while reading. Brands such as Vitamin Water and Steak-umm quickly followed suit with their own destructive bookmark ideas. While the trending meme is ruffling the feathers of serious book nerds, far more people are having their own goofy fun. Here are some of our favorite shitty bookmark life hacks. Just don't use them on your first editions.

Author image for Ada Elder Ada Elder
Advertisement

Stay entertained and up to date by following us on Facebook and Instagram!

Tags

brands on twitter twitter branding marketing funny memes brands Memes twitter memes
Scroll Down For The Next Article

Also From Memebase

Tall Person Struggles For The Giants Among Us

Tall Person Struggles For The Giants Among Us

Trending Now

Woman lets newly-single sister stay with her rent-free, she sleeps until 1pm and get angry when sister makes her 7 and 4-year-olds breakfast: 'Wake up and take care of your [...] kids'

Woman lets newly-single sister stay with her rent-free, she sleeps until 1pm and get angry when sister makes her 7 and 4-year-olds breakfast: 'Wake up and take care of your [...] kids'

01
Expecting stepmom leaves family vacation after her husband constantly jokes that the new baby is going to replace him and his 10 and 13-year-old kids: '“I’ll miss when you used to have time for my kids.'

Expecting stepmom leaves family vacation after her husband constantly jokes that the new baby is going to replace him and his 10 and 13-year-old kids: '“I’ll miss when you used to have time for my kids.'

02
Aunt demands niece give her university acceptance letter to her daughter, claiming the cousin deserves it more: ‘She told my parents I should decline my spot so her daughter could have it. Like it was a raffle prize or something’

Aunt demands niece give her university acceptance letter to her daughter, claiming the cousin deserves it more: ‘She told my parents I should decline my spot so her daughter could have it. Like it was a raffle prize or something’

03
25+ of the Best Gaming Memes of the Week (July 2, 2025)

25+ of the Best Gaming Memes of the Week (July 2, 2025)

04
44-year-old mom goes no contact with cruel bio dad and stepmom, worries about depriving 6-year-old son of grandparents: 'He keeps asking about his grandpa'

44-year-old mom goes no contact with cruel bio dad and stepmom, worries about depriving 6-year-old son of grandparents: 'He keeps asking about his grandpa'

05
A Mouthful of Hilarious Cooking Memes for Amateur Chefs (July 2, 2025)

A Mouthful of Hilarious Cooking Memes for Amateur Chefs (July 2, 2025)

06
Advertisement