curiosity

Any cat owner knows that no matter what you order online, as long as the item comes in a box, the fun is guaranteed. 

Our curious furry friends can turn any cardboard box into total play. 

With that in mind, the new campaign by the Brazilian ad agency, AlmapBBDO, presents the Curiosity Boxes! 

In a partnership with Petlove, Brazil's number-one online pet supplies shop, customers get a free Curiosity Box with a purchase of 40 single pouches. Each box will turn into a rocket, airplane, or submarine. Tutors can follow on-box setup instructions and readily start the cat play.

"Cats are ever curious. They love exploring new places and an empty box is full of possibilities. This inspired the team to think of giving a plain cardboard box a new twist, turning it into a playful object. That's how an online WHISKAS® buy becomes an even more rewarding experience to cats", says Marcelo Nogueira, ECD at AlmapBBDO.

What a brilliant idea! 

Queue Strauss's Also Sprach Zarathustra, or for the uninformed, the epic drums and trumpets you see in any scene of significance.NASA's Curiosity Rover on Mars has given us some of the most incredible photos of the planet's surface, with a 2 billion pixel capture that was broken up over multiple images. 

We never thought a Mars rover could make us get a little teary-eyed, but here we are. It was announced that the well-loved robot Opportunity finally bit the dust on Wednesday after a remarkable almost-15-year run. The scrappy rover lost power during a dust storm last June, prompting NASA's decision to pull the plug on the entire mission. Interestingly, Oppy's twin Spirit passed away in a similar manner on the other side of the planet after a five-year run. 

To aid the grief process, the internet has been meme-ing Opportunity, and we're here for it.

Don't worry - she was rescued in the nick of time and is now back at home in her bed. Yay for happy endings!

How was your weekend? Good? Great!

But it was so good that you probably fell behind on the important stuff that happened in the world. And you probably fell way behind on all the weird, nonsensical stuff that happened.

Don't worry! We're here to bring you at least the latter!