Des Moines Man Gets 12 Cheeseburger Tattoos in a Year, Becoming an Unexpectedly Wholesome Example of Unpretentious Passion

A man's cheeseburger obsession became a year-long journey of artistry, local promotion, and a perfect showcase of foodie passion, without all of that pretentiousness.

He's not a paid influencer, an actor, or any big-wig Kitchen Nightmares leftover extra; Alex Lovinggood is just a regular man from Des Moines, Iowa. Despite every living person on earth having social media accounts, it's strangely rare to capture a raw, unfiltered personality online. Everyone curates their content and hedges in their natural flair in order to seem kosher online, but there are a few gems that pop up on our feeds every now and then that remind us of the uniqueness and the wholesomeness of societal anomalies.

Alex is a cheeseburger lover, no doubt, and while some think that his eccentric endeavors were silly, stupid, or downright reckless, there are others (like myself) who seek to honor his journey. In times that are seemingly more "unprecedented" than ever before, it's nice to see that there are people out there not taking life or themselves too seriously. I like that. This genuineness is rare in real life and even rarer online, so when you find a person whose sole goal for the year is to get a local tattooer to do a piece of permanent cheeseburger art on your body once a month, that's noteworthy.

It's a nice reminder to take ourselves less seriously.

By platforming so many local artists in Des Moines, Alex's art circulated the entire internet, turning this local man into a viral sensation. No matter what the reason people were tuning in, Alex's magnetic personality and upbeat attitude, as well as his passion for burgers, sparked something in audiences that made us all crave a smashburger, a rewatchable comedy movie from the 2010s, and maybe even a new tattoo from an up-and-coming artist.

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JANUARY

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FEBRUARY

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MARCH

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APRIL

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Alex Lovinggood doesn't have any motive to promote local artists and local cheeseburger chefs, he's just simply an impassioned man following his heart. Wholesomely, he always gives shout-outs and props to his favorites, while expressing deep gratitude to everyone around him. Alex, a man passionate about cheeseburgers, is a treasure and unpretentiously shares his love with everyone around him. That's the kind of good news we love to see.
MAY

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JUNE

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JULY

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AUGUST

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Alex claimed this wasn't the normal tattoo style that he would have normally gotten, but he met the artist in Los Angeles by happenstance and thought she was too special, and too unique to pass up. Alas, he ended up getting his August tattoo on an impulsive whim.
"Went to LA to be in a film. Came back with a cheeseburger tattoo"

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SEPTEMBER

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Alex was fighting a gnarly cold for most of the month of October and didn't want to expose any tattooers to it, so he decided to keep things cool and skip a month. The cheeseburgers will live on in 30 days, brother.
NOVEMBER

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DECEMBER

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And although tattooing 12 burgers on your body is a funny way to show it, it's clear that Alex is appreciative of every cheesy, beefy bite of goodness that he can get his hands on. This foodie love is something we can all understand and stands as an example of gratefulness and silly vibes, which is an under-appreciated piece of good news that we desperately need these days.
So the next time you mow down a delicious double-double, think of Alex and maybe consider booking your next appointment with a local artist.
APRIL

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