Oftentimes, we find ourselves stopping mid-endless doomscrolling and daydreaming. We find ourselves thinking about the past, about how this sensory overload wasn't something that we were born into, that we grew up doing. We had the internet. We are of that generation. The internet came early enough into our lives that we can't quite imagine them without it. But it was different back then. Back then, they internet was slower. Simpler. Back then, all we had were simple and funny Lolcat memes and low-quality cat videos that made us smile like nothing else.
We thought that this was something that was mostly lost nowadays. We, here at ICHC, try to keep some of that pure feeling alive by continuing to make these silly and nostalgic Lolcat memes on a weekly basis. Because it matters to us. But that's just one piece of it. The magic wasn't only in the memes. It was in the bright and highly saturated videos, in the simple 60-second clips of cats doing simple things that we could relate to. No overlaying music to keep our ears engaged. No sharp cuts and effects. Just cats.
We would look those videos up sometimes - those iconic videos of cats that AI or nothing else could ever recreate. And we would think about how sad it is that we never see things like that anymore. Even the simplest home videos can't quite capture the feeling of those old homemade tapes that we had. But apparently, it actually is possible. Apparently, it wasn't the times that were responsible for these videos. It was just the video camera.
This week, we came across a viral tweet, talking about a person on YouTube who films their cats using an old 1999 Sony camcorder, about how those videos gave off that exact feeling of contentment and nostalgia that we are looking for. And we went searching. And we found it.
Simple videos. Calming, wholesome, full of just cats, saturated colors, and nostalgia. They are everything that we need in this world right now, and we hope these videos will continue gaining even more attention than they already have.
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